01
DHA meets skin.
DHA reacts with amino acids in the stratum corneum—the outermost, dead-cell layer of skin.
Sun-kissed, minus the sun.
Tan water
for men.
A subtle, just-back-from-vacation tan—made for everyday use. Radia is a clear, minimalist-ingredient mist that builds color gradually.
01Invisible mist
02Gradual tone
03Daily use
The no-tell tan
No instant tint. No makeup finish. Just your skin, warmer.
Made to look lived in✦Never painted on✦Clean, considered formulation✦Only eight essential ingredients✦Simple sugar-derived tanning actives✦Clear water, buildable tone✦No UV required✦
How it works
Radiate with Radia.
Radia is clear in the bottle and on skin. The tan appearance develops gradually after application, so there is no brown pigment sitting on top like makeup.
02
Tone develops.
That surface-level Maillard reaction forms brown-toned compounds called melanoidins. Color fades as skin naturally sheds.
03
Not a wash-on tint.
There is no instant brown pigment masking your natural skin. The visible tone forms after application.
04
No UV required.
Get a tanned appearance without sunbathing or tanning-bed UV. Radia is not sunscreen—keep wearing SPF.
The nighttime ritual / three easy moves
Mist. Blend. Sleep.
Apply at night, let the color develop gradually.
01
Mist
Make Radia the last step in your evening routine. Start with clean skin and mist evenly where you want color.
02
Blend
Blend with clean hands, going lightly around eyes, mouth, nostrils, and hairline. Wash your hands when finished.
03
Sleep
Let the mist dry completely, then turn in. Color develops gradually overnight; apply again on another night whenever you want more depth.
The full formula / nothing hidden
Minimalist
FORMULATION.
Eight purposeful ingredients. Sugar-derived tanning actives, moisture-binding hydration, and a streamlined preservation system—nothing more than the formula needs.
What you won't find
No phthalates, parabens, phenoxyethanol, sulfites/sulfates, endocrine disruptors, carcinogens, benzyl alcohol, or unnecessary botanical blends.
Every ingredient had to fight to exist.
- 01
Aqua
The pure base
Purified water forms a clean, weightless base—no added colorants needed—so the eight-ingredient formula mists on clear and evenly.
- 02
Dihydroxyacetone
The sugar-derived tanner
Known as DHA, this sugar-derived tanning active is not a dye. It develops color by reacting with amino acids on skin’s outermost layer—no UV exposure required.
- 03
Glycerin
The skin-native hydrator
A moisture-binding humectant found naturally in skin. It draws water toward the surface, helping skin stay comfortable and conditioned as color develops.
- 04
Propanediol
The lightweight hydrator
A lightweight, multifunctional humectant that helps ingredients dissolve evenly while giving the mist a smooth, non-oily slip.
- 05
Erythrulose
The naturally occurring sugar
A naturally occurring, sugar-based tanning active that compliments DHA, helping build a soft, even-looking tone.
- 06
Sodium Levulinate
The plant-sugar safeguard
The sodium salt of levulinic acid, an organic acid that can be derived from plant sugars. It supports a gentle, streamlined preservation system.
- 07
Potassium Sorbate
The minimalist preservative
A well-established preservative salt also widely used in foods. It helps defend the water-based formula from yeast and mold from first mist to last.
- 08
Sodium Phytate
The plant-based stabilizer
The salt form of phytic acid, which occurs naturally in seeds and grains. It binds trace metal ions to support stability and help the preservation system work efficiently.
Your new baselineRadia tanning water / 50 mL
One bottle.
Zero guesswork.
A clear, buildable self-tan engineered for an uncomplicated routine and a believable finish.
- Clear water formula
- Face + body
- Buildable tone
- Eight ingredients
One-time purchase
1 × 50 mL bottle
$49.99
For external use only. Avoid eyes, lips, and inhalation. Patch test before use.